Friday, March 24, 2006

Going...Going...GOALS!

Well we said it was available FREE "for a LIMITED TIME ONLY!"
We just didn't know how many of you would take advantage of it.
This week alone over 5000 copies of UNCOMMON GOALS: The E Book were downloaded from our site. That's more than have been downloaded over the past few months TOTAL! Thanks for an overwhelming response. Soon it goes back on the "for sale" shelf. But for a few more days, you can still grab yours for free at www.MichaelYork.com

Would those 5000 have paid a couple dollars for the book? Probably, maybe not? Who knows. But I do know that anytime you or I create something of VALUE and give it away, people will be attracted to you. And then it's up to us to make that pay off in this NOW economy. What if one of those individuals is a decision-maker or CEO who hires me to speak...or better still, we agree to a consulting retainer over several months? What's that worth?
It's happened before, and I'm confident it will again.
Create value. Find a way to GIVE IT AWAY (at least a sample of what you do). When the marketplace finds out, if they like it, they'll pay you well for it.

0 Comments:

Post a Comment

<< Home